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Folk - Insight & Brand Consultancy

Enhanced consumer insight

Enhanced consumer insightEnhanced consumer insight

Clients

What our clients say

Cazoo

Reckitt

Lurpak

Cazoo online car retailer

Folk have been working with us since Cazoo was just an idea. They have been fundamental in helping to shape our strategy and comms in this new market. And let’s not forget: they are the best to work with!

Lurpak

Reckitt

Lurpak

advertising research, lurpak, arla, where there are cooks

Folk have been a great foundation for ​our ads and a constant companion in everything we do with the brand - giving clear insights and recommendations that help us to make decisions with confidence. Their work lives on vividly.

Reckitt

Reckitt

Dr. Martens

My go-to qual agency. They always provide a distillation of the issues with actionable recommendations. But what really makes Folk stand out is they go above and beyond for clients in terms of agility without compromising integrity.   

Dr. Martens

World Animal Protection

Dr. Martens

Dr Martens, DMs, advertising

Innovative approaches, along with clear presentation, gave us a much deeper understanding of the diversity of our consumers, their behaviour and how and why they connect with the brand. Their work is highly valued - informing strategic direction across the business.

World Animal Protection

World Animal Protection

World Animal Protection

charity research

Their depth of insight and creative methodology moved us beyond the default generic, giving us actionable feedback that helped define who we are and how to embed this into our comms.

NIVEA

World Animal Protection

World Animal Protection

Everyone has been so positive. Your direction was super clear and really helped with developing the campaign. A huge thank you from our side… It’s been lovely working with you.


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